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Transcript

Building Online Reputation, Wikipedia for People,and Lists for Everything with Joe Fernandez

Diving deep into expert networks

Today’s episode of Request for Startups features

  • Joe Fernandez : Co-Founder and CEO of allUP, Former CEO and Co-Founder at Joymode and Klout, @JoeFernandez on X

  • Erik Torenberg: Investor, Founder of Turpentine.co. @eriktorenberg on X

In this conversation, Joe Fernandez, Co-Founder and CEO of allUP, joins Erik Torenberg as he discusses building in the online reputation space. They explore the ever-increasing importance of trust in the age of AI and the unique challenges of building a startup in this space, potential data businesses that could be built on top of reputation, and more. 

TIMESTAMPS:

(00:00) Intro

(00:27) Klout’s journey

(02:00) Importance of online reputation

(05:13) Navigating the idea maze

(10:43) Professional networks

(12:45) Sponsor: Turpentine

(13:33) Exploring different modalities and data sources

(17:12) Future of reputation data

(22:03) Reflecting on Klout and lessons learned

(23:57) Building first-party data with allUp

(27:35) Wrap

"Request for Startups"
"Request for Startups" with Erik Torenberg
Request for Startups is a show with tech insiders about products and companies that should exist, but haven’t yet. A rotating lineup of tech founders and investors join Erik Torenberg to share their requests for startups they want to exist in the world, and also share their stories of navigating the idea maze in different sectors so founders don’t have to reinvent the wheel anymore. Listen first, then build.
Guests in season 1 include Talia Goldberg, Greg Isenberg, Romeen Sheth, Aashay Sanghvi, Imran Khan, Qiao Wang, Gagan Biyani, Nick deWilde and more
Request for Startups is part of the Turpentine podcast network. Learn more: www.turpentine.co